Ng Sin Yee joined Stonyhurst International School, Penang from Epsom College in Malaysia. Sin Yee has a deep and extensive background in all aspects of marketing and communications, as adept in vision and strategy as she is comfortable with hands-on implementation.
A self-confessed learning nerd, Sin Yee has worked in education for 18 years. She started her career in education as a marketer before pursuing a Master’s Degree and pivoting seamlessly to academia as a lecturer where she taught public relations, public speaking and advertising, as well as supervising students’ dissertations in degree programmes.
Sin Yee has a particular interest in collaborative leadership, and a passion for designing data-driven campaigns as evidenced by the quantitative research underpinning her Master’s dissertation on the Health Belief Model theoretical framework developed by social psychologists.
At Epsom College, she was deeply involved in both domestic and international marketing, and had the privilege of organising a number of high profile events at for the school. She was responsible for media planning, digital marketing and participated in recruitment fairs, both at home and abroad. During her time at Epsom, she was part of the team that launched their highly successful annual summer camps.
In her spare time, Sin Yee enjoys listening to music and working out at the gym. She has also recently developed an enthusiasm for learning Mandarin.